Blockchain explored by Louis Vuitton, Prada and Cartier to fight counterfeiters by guaranteeing the authenticity of luxury fashion items
LVMH, RICHEMONT AND PRADA JOIN FORCES - Canal LuxeCanal Luxe
Louis Vuitton, Cartier, Prada to Use Bespoke Blockchain to Tackle Counterfeit Goods - CoinDesk
What L'Oréal, Nike, and LVMH are doing in Web3 - CB Insights Research
Prada and Cartier join the LVMH Aura blockchain consortium - Ledger Insights - blockchain for enterprise
LVMH - Aspire Luxury Magazine
Partnerships
AURA – The Aura Blockchain Consortium
Louis Vuitton Buying Tiffany And Coinbase
Aura Blockchain : the real reasons behind the consortium [Analysis]
PDF) The influence of different growth strategies on blockchain adoption
LVMH, Prada and Cartier join forces on blockchain
AURA: The First Luxury Blockchain