Barbie's dream brand collaborations—inside the movie's marketing machine

Barbie movie marketing: The explosive success of the PR hype

The Barbie merch explosion is 'heaven' for collectors of the

The 'Barbie' Marketing Strategy: Let's Go Party - WSJ

The Best 'Barbie' Movie Collabs, from Dresses to Rugs – StyleCaster

How Barbie Took Over the World

Painting The Globe Pink - Barbie Movie Marketing Boosts Opening

How Barbie has sustained as one of the most successful toy brands

30 Barbie brand collaborations you can't miss! - LGBTQ Nation

Duolingo's 'Barbie' movie cameo leads to new ad

How the Barbie movie marketing machine tapped into a cultural

Barbie' represents a new era in movie and entertainment marketing

Barbie's world: Why the story and marketing of 'Barbie' matters

Every Barbie Brand Collaboration Out Right Now